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Dr. Bruce Roche Scholarship

American Advertising Federation chapters across Alabama established this scholarship to support college students studying for careers in advertising. More than $34,000 in scholarships have been awarded in the 30 years of the program. Dr. Bruce Roche was the primary scholarship coordinator for more than 26 years. In honor of his service, the scholarship was renamed after him in 1996.

The scholarship awards $2,000 to a deserving junior or senior studying advertising, marketing, graphic design or public relations at a four-year college or university in the state of Alabama.

Eligibility

Applicants must:

  1. Be a full-time junior or senior at a four-year college or university in Alabama at the time the scholarship funds are received.

  2. Major or minor in advertising, graphic design, marketing, or public relations.

  3. Have at least a 3.00 grade point average on a four-point scale in the major or minor and in all academic work at the time of application. This GPA may not be achieved by rounding.

Use of Funds

Recipient must use scholarship funds to meet college expenses.

Selection

Recipient will be announced following a review by the Scholarship Committee.

Letters of Recommendation

Applications must include a letter of recommendation from a recent instructor. Recommendations from employers and others may also be included.

Transcript

Applications must include a copy of an unofficial transcript that includes current GPA, courses completed and courses currently enrolled in.

 

Past Recipients

Alabama State University

Erica E. Perkins

Auburn University

Linda Wallner Bell
Katherine Elizabeth Crabbe
Colleen Marie Ryan Snyder

Samford University

Kimberly Carol Hardwick
Lauren Elizabeth Cantrell

Spring Hill College

Vicky Marie Gore
Theodore Leslie Perry

Troy University

Jodi Michelle Bush

Olivia Kattos

Jillian Hall

University of Alabama

Meredith Paige Hawkins
Lanna James
Melinda Lintinger
Shelley Annette Maddox
Daren Nathaniel Mowry
Emily Taylor Roberson
Andrea Seabol
Michelle Leslie Wampler Ann Grace Singleton

University of North Alabama

Carla Nesmith Letson